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Marketing research: an applied orientation

Malhotra, Naresh K.

Marketing research: an applied orientation [Text] Naresh K. Malhotra and Satyabhusan Dash - 7th - Delhi Pearson 2016 - xxx, 968

ISBN: 9789332555693 0.00

Subjects--Topical Terms:
Marketing
Marketing research - Methodology
Marketing research

Dewey Class. No.: 658.83 / MAL-M

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Marketing research: an applied orientation