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Marketing through minefields

harvard business series

Marketing through minefields [Text] - Harvard business school press 2008 - 187 - HBR case studies series .

ISBN: 9781422199923 395.00

Subjects--Topical Terms:
Branding (Marketing)
Harvard Collection
Marketing

Dewey Class. No.: 658.8 H / HBR-

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Marketing through minefields