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Hooked : how to build habit forming products

Eyal, Nir

Hooked : how to build habit forming products Nir Eyal and Ryan Hoover - New Delhi Portfolio 2014 - 242p.

ISBN: 9780241184837

Subjects--Topical Terms:
Consumer behavior
Consumers' preferences
Design thinking
Habit
Products, new

Dewey Class. No.: 658.575 EYA-H

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Hooked : how to build habit forming products