Managing marketing : an applied approach

Capon, Noel

Managing marketing : an applied approach Noel Capon and Siddharth Shekhar Singh - New Delhi Wiley 2014 - xxviii, 677

Endnotes thirty pages (E38), AnswerTwo pages A2 and Glossary G30, Image credits C2 and index I13

9788126548514


Managing - Marketing
Marketing

658.802 CAP-M
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