Customer in the boardroom ? : crafting customer-based business strategy
Bijapurkar, Rama
Customer in the boardroom ? : crafting customer-based business strategy [Text] Rama Bijapurkar - New Delhi SAGE 2012 - xxii, 232 p.
Includes bibliographical references and index
9788132106357 495.00
Customer relations - Management
Strategic planning
658.4012 / BIJ-C
Customer in the boardroom ? : crafting customer-based business strategy [Text] Rama Bijapurkar - New Delhi SAGE 2012 - xxii, 232 p.
Includes bibliographical references and index
9788132106357 495.00
Customer relations - Management
Strategic planning
658.4012 / BIJ-C