Online marketing: a customer- led approach (Record no. 12062)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00581nam a22001931a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220501s2011 xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780199239009 |
| -- | 0.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SOIL (School of Inspired Leadership) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 |
| Item number | GAY-O |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gay, Richard |
| 245 ## - TITLE STATEMENT | |
| Title | Online marketing: a customer- led approach |
| Statement of responsibility, etc | Richard Gay, Alan Charlesworth and Rita Esen |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Oxford |
| Date of publication, distribution, etc | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent / Pages | xv, 538 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Charlesworth, Alan |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Esen, Rita |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| 245 ## - TITLE STATEMENT | |
| -- | [Text] |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Bill Date | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Disposed | Not For Loan | SOIL Library | SOIL Library | Complimentary Doc | 02/04/2014 | 0.00 | 658.872 GAY-O | GC0162 | 01/07/2022 | 1 | 02/04/2014 | Books | Complimentary by Oxford | |||
| Disposed | Not For Loan | SOIL Library | SOIL Library | Complimentary Doc | 02/04/2014 | 0.00 | 658.872 GAY-O | GC0163 | 01/07/2022 | 2 | 02/04/2014 | Books | Complimentary by Oxford |