We are like that only: understanding the logic of consumer India (Record no. 17365)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00631nam a22002051a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220501s2009 xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780143065975 |
| -- | 399.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SOIL (School of Inspired Leadership) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 339.470954 |
| Item number | BIJ-W |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bijapurkar, Rama |
| 245 ## - TITLE STATEMENT | |
| Title | We are like that only: understanding the logic of consumer India |
| Statement of responsibility, etc | Rama Bijapurkar |
| 250 ## - EDITION STATEMENT | |
| Edition statement | rev. and updated |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Penguin |
| Date of publication, distribution, etc | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent / Pages | xvii, 294 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumers |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumption (Economics) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Rural marketing - India |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| 245 ## - TITLE STATEMENT | |
| -- | [Text] |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| -- | 1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Checked out | Date last seen | Date last borrowed | Copy number | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| SOIL Library | SOIL Library | 30/12/2013 | 399.00 | 1 | 339.470954 BIJ-W | S003106 | 23/01/2026 | 09/01/2026 | 09/01/2026 | 2 | 30/12/2013 | Books | |||||
| SOIL Library | SOIL Library | 26/03/2014 | 399.00 | 339.470954 BIJ-W | S003135 | 20/01/2025 | 3 | 26/03/2014 | Reference Books | ||||||||
| SOIL Library | SOIL Library | 26/03/2014 | 399.00 | 339.470954 BIJ-W | S003136 | 01/07/2022 | 4 | 26/03/2014 | Books | ||||||||
| SOIL Library | SOIL Library | 26/03/2014 | 399.00 | 339.470954 BIJ-W | S003137 | 01/07/2022 | 5 | 26/03/2014 | Books | ||||||||
| SOIL Library | SOIL Library | 26/03/2014 | 399.00 | 339.470954 BIJ-W | S003138 | 01/07/2022 | 6 | 26/03/2014 | Books | ||||||||
| SOIL Library | SOIL Library | 30/12/2013 | 399.00 | 339.470954 BIJ-W | S003105 | 01/07/2022 | 1 | 30/12/2013 | Books |