SERVICES MARKETING [Text]
Material type:
TextPublication details: Prentice Hall 1996Description: 549Subject(s): Customer services | Marketing | Services marketingDDC classification: 658.8
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SOIL Library Gifted Books | 658.8 ZEI-S (Browse shelf(Opens below)) | Disposed Not For Loan | Donated | S002136 |
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| 658.8 KER-S Strategic marketing problems: cases and comments | 658.8 KOT-M MARKETING MANAGEMENT | 658.8 KUM-M Marketing management | 658.8 ZEI-S SERVICES MARKETING | 658.81 STI-S SALES MANAGEMENT | 658.812 RAM-D design and management of service process | 658.812 WHI-C Customer centered growth: five proven strategies for building competitive advantage |
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