Cousumer behavior Leon G. Schiffman and Leslie Lazar Kanuk
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TextPublication details: Pearson Education 2000Edition: 7thDescription: xiii, 468pISBN: 8178086395Subject(s): Consumers | Consumer behavior | Motivation reseach (Marketing)DDC classification: 658.8342
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SOIL Library Gifted Books | 658.8342 SCH-C (Browse shelf(Opens below)) | Disposed Not For Loan | Donated | S002127 |
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| 658.8342 ASS-C Consumer behavior: and marketing action | 658.8342 BLA-C Consumer behavior | 658.8342 POO-R Retail strategies: understanding why we shop | 658.8342 SCH-C Cousumer behavior | 658.84 BAJ-E E-commerce: the cutting edge of business | 658.84 COU-M Marketing channels | 658.84 KAL-E e-business: road map for success |
Includes index

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