International marketing [Text] Philip R. Cateora, John L. Graham and Prashant Salwan

By: Cateora, Philip RContributor(s): Graham, John J | Salwan, PrashantMaterial type: TextTextPublication details: TMH 2008Edition: 13thDescription: xxxi, 888pISBN: 9780070666993Subject(s): Marketing | International business enterprises | Export marketingDDC classification: 658.84
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