TY - BOOK AU - MICHELLI, A JOSEPH TI - THE NEW GOLD STANDARD U1 - 658.4092 PY - 2008/// PB - Tata Mcgraw Hill KW - Corporate culture - Leadership KW - Customer services - Leadership KW - General Books KW - Ritz-Carlton Hotels (Firm) - Management KW - Success in business KW - Total quality management ER -