TY  - BOOK
AU  - Pooler, Jim
TI  - Retail strategies: understanding why we shop
SN  - 9788179929254
U1  - 658.8342 
PY  - 2010///
CY  - Ahmedabad
PB  - Jaico Publishing House
KW  - Consumer behavior
KW  - Marketing
KW  - Retail trade
KW  - Shopping - Psychological aspects
ER  -