TY  - BOOK
AU  - Reichheld, Fred
AU  - Markey, Rob
TI  - Ultimate question 2.0
SN  - 9781422173350
U1  - 658.872 H 
PY  - 2011///
CY  - Boston
PB  - Harvard Business Review Press
KW  - Employee loyality
KW  - Consumer satisfaction
KW  - Customer loyalty
KW  - Customer relations
KW  - Employee motivation
KW  - Success in business
KW  - General Books
KW  - Leadership
ER  -