TY  - BOOK
AU  - Zikmund, William G.
AU  - Adhikari, Atanu
AU  - Babin, Barry J.
AU  - Carr, Jon C.
TI  - Business research methods : a south-asian perspective
SN  - 9788131520369
U1  - 658.4031 ZIK-B 
PY  - 2016///
CY  - Andover
PB  - Cengage
KW  - Business - Research
KW  - Business - Research - Methodology
KW  - Management - Research
ER  -