TY  - BOOK
AU  - Khanna, Tarun
AU  - Palepu, Krishna G.
AU  - Bullock, Richard J.
TI  - Winning in emerging markets : a road map for strategy and execution
SN  - 9781422166956
U1  - KHA-W 
PY  - 2010///
CY  - Boston
PB  - Harvard Business School Press 
KW  - Marketing - Management
KW  - Commerce
KW  - Globalization - Economic aspects
KW  - International business enterprises
KW  - Developing countries
ER  -