TY  - BOOK
AU  - Fradin, David
TI  - Successful product design and management toolkit
SN  - 9788126564996
U1  - 658.5752 
PY  - 2019///
CY  - New Delhi
PB  - Wiley
KW  - Product management
KW  - Branding (Marketing)
KW  - Product design
ER  -