TY  - BOOK
AU  - Rao, K. Rama Mohana
TI  - Services marketing
SN  - 9788131732250
U1  - 658.8 
PY  - 2011///
CY  - Noida
PB  - Pearson
KW  - Service industries-Marketing
KW  - Marketing
KW  - Customer services
ER  -