TY  - BOOK
AU  - Blanchard, Ken
AU  - Ballard, Jim
AU  - Finch, Fred
TI  - Customer mania: it's never too late to build a customer-focused company 
U1  - 658.812 
PY  - 2004///
CY  - New Delhi
PB  - HarperCollins
KW  - Customer services-Management
KW  - Yum! Brands (Firm)
KW  - Customer services
KW  - Success in business
KW  - Customer relations
ER  -