TY  - BOOK
AU  - Khandwalla, Pradip N
TI  - Corporate creativity: the winning edge 
SN  - 0070499497
U1  - 658.4063 
PY  - 2003///
CY  - New Delhi
PB  - Tata McGraw-Hill Publishing
KW  - Technological innovations-Management
KW  - Creative ability in business
ER  -