TY  - BOOK
AU  - Kotler, Philip
AU  - Kartajaya, Hermawan
AU  - Hooi, Den Huan
AU  - Mussry, Jacky
TI  - Entrepreneurial marketing: beyond professionalism to creativity, leadership, and sustainability 
SN  - 9789363863767
U1  - 658.8 
PY  - 2023///
CY  - New Delhi
PB  - Wiley
KW  - Entrepreneurial marketing
KW  - Marketing management
KW  - Entrepreneurship
KW  - Innovation in marketing
KW  - Sustainable marketing
KW  - Leadership in business
ER  -