TY - BOOK AU - Schiffman, Leon G AU - Kumar, S. Ramesh AU - Kanuk, Leslie Lazar TI - Consumer behavior SN - 9788131731567 U1 - 658.8342 PY - 2010/// CY - Delhi PB - Pearson KW - Consumers KW - Motivation reseach (Marketing) KW - Consumer behavior KW - Marketing N1 - Excluding index ER -