TY  - BOOK
AU  - Rayport, Jeffrey F.
AU  - Jaworski, Bernard J.
TI  - Introduction to e-commerce
SN  - 9780070582279
U1  - 658.84 
PY  - 2004///
CY  - New Delhi
PB  - TMH
KW  - Electronic Commerce
KW  - Internet marketing
KW  - Marketing
N1  - Includes index
ER  -