| 000 | 00535nam a22001931a 4500 | ||
|---|---|---|---|
| 008 | 220501s2003 xx 000 0 eng d | ||
| 020 | _c0.00 | ||
| 040 | _aSOIL (School of Inspired Leadership) | ||
| 082 |
_a658.827 _bKEL-S |
||
| 100 | _aKellar, Kevin Lane | ||
| 245 |
_aSTRATEGIC BRAND MANAGEMENT _h[Text] |
||
| 260 |
_bPrentice Hall _c2003 |
||
| 300 | _a788 | ||
| 650 | _aBrand name products - Management | ||
| 650 | _aBrand equity - Management | ||
| 650 | _aManagement - strategic | ||
| 650 | _aMarketing | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c15577 _d15577 |
||