| 000 | 00703nam a22002291a 4500 | ||
|---|---|---|---|
| 008 | 220501s2011 xx 000 0 eng d | ||
| 020 |
_a9788131756898 _c550.00 |
||
| 040 | _aSOIL (School of Inspired Leadership) | ||
| 082 |
_a658.827 _bKEL-S |
||
| 100 | _aKeller, Kevin Lane | ||
| 245 |
_aStrategic brand management _h[Text] _cKevin Lane Keller, M.G. Parameswaran and Isaac Jacob |
||
| 250 | _a3rd | ||
| 260 |
_aDelhi _bPearson _c2011 |
||
| 300 | _axxiii, 695 p. | ||
| 650 | _aBrand name products - Management | ||
| 650 | _aStrategic - Brand management | ||
| 650 | _aMarketing | ||
| 650 | _aProduct management | ||
| 700 | _aParameswaran, M.G. | ||
| 700 | _aJacob, Isasc | ||
| 942 |
_2ddc _cBK _01 |
||
| 999 |
_c15578 _d15578 |
||