000 00523nam a22001811a 4500
008 220501s2011 xx 000 0 eng d
020 _a9788191064292
040 _aSOIL (School of Inspired Leadership)
082 _a658.8
_bGUP-M
100 _aGupta, S.L.
245 _aMarketing of services: text and cases
_cProf. (Dr.) S. L. Gupta
260 _aNew Delhi
_bIBH
_c2011
300 _axxiv, 398p.
650 _aCustomer services
650 _aMarketing
650 _aService industries - Marketing
942 _2ddc
_cBK
999 _c18735
_d18735