| 000 | 00573nam a22001931a 4500 | ||
|---|---|---|---|
| 008 | 220501s2000 xx 000 0 eng d | ||
| 020 | _a0070435561 | ||
| 082 |
_a658.8 _bZEI-S |
||
| 100 | _aZeithaml, Valarie | ||
| 245 |
_aServices marketing : _bintegrating customer focus across the firm / _cValarie A. Zeithaml and Mary Jo Bitner |
||
| 250 | _a2nd | ||
| 260 |
_bPrentice Hall, _aDelhi : _c2000. |
||
| 300 | _axxviii, 620 p. ; | ||
| 650 | _aCustomer services | ||
| 650 | _aMarketing | ||
| 650 | _aServices marketing | ||
| 700 | _aBitner, Mary Jo | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c18789 _d18789 |
||