000			00553nam a22002051a 4500
008			220501s2016 xx 000 0 eng d
020			_a9788177588507
082			_a659.1 _bBAT-A
100			_aBatra, Rajeev
245			_aAdvertising management / _cRajeev Batra, John G. Myers and David A. Aaker
250			_a5th
260			_aNoida : _bPearson, _c2016.
300			_a768 p. ;
650			_aMarketing
650			_aAdvertising - Management
650			_aAdvertising
700			_aMyers, John G.
700			_aAaker, David A
942			_2ddc _cBK
999			_c18911 _d18911