| 000 | 00638nam a22002171a 4500 | ||
|---|---|---|---|
| 008 | 220501s2013 xx 000 0 eng d | ||
| 020 | _a9781259026812 | ||
| 082 |
_a658.8 _bZEI-S |
||
| 100 | _aZeithaml, Valarie A | ||
| 245 |
_aServices marketing: _bintegrating customer focus across the firm / _cValarie A Zeithaml ... [et al.] |
||
| 250 | _a6th | ||
| 260 |
_aNew Delhi : _bTMH, _c2013. |
||
| 300 | _axxxii, 711 p. ; | ||
| 650 | _aCustomer services | ||
| 650 | _aMarketing | ||
| 650 | _aService industries - Marketing | ||
| 700 | _aBitner, Mary Jo | ||
| 700 | _aGremler, Dwayne D. | ||
| 700 | _aPandit, Ajay | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c18916 _d18916 |
||