000 00566nam a2200193Ia 4500
008 220501s2011 xx 000 0 eng d
020 _a9788131759394
082 _a658.8 LOV-S
100 _aLovelock, Christopher
245 0 _aServices marketing : people technology strategy /
_cChristopher Lovelock, Jochen Wirtz and Jayanta Chatterjee
250 _a7th
260 _aNoida
_bPearson
_c2011
300 _axxi, 683p.
650 _aMarketing
650 _aMarketing - Service
700 _aWirtz, Jochen
700 _aChatterjee, Jayanta
942 _2ddc
_cBK
999 _c18932
_d18932