| 000 | 00618nam a22001937a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 008 | 221227b2004 |||||||| |||| 00| 0 eng d | ||
| 020 | _a0470862114 | ||
| 082 |
_a658.827 _bTAY-B |
||
| 100 | _a Taylor, David | ||
| 245 |
_aBrand stretch : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout _cDavid Taylor |
||
| 260 |
_aEngland _bJohn Wiley & Sons ltd _c2004 |
||
| 300 | _axiii, 162p. | ||
| 650 | _aBranding (Marketing) | ||
| 650 | _aProduct management | ||
| 650 | _aBrand name products - Valuation--Management | ||
| 650 | _aBrand name products - Management | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c18936 _d18936 |
||