000			00629nam a22001937a 4500
003			OSt
008			221228b2000 |||||||| |||| 00| 0 eng d
020			_a047138433X
082			_a658.8 _bBRE-
100			_aSilverstein, Michael J.
245			_aBreaking compromises : opportunities for action in consumer markets from the Boston Consulting Group _cMichael J. Silverstein and George Stalk
260			_aNew York _bJohn Wiley & Sons, Inc. _c2000
300			_axii, 227p.
650			_aMarketing - Management
650			_aConsumer behavior
650			_aCustomer loyalty programs
700			_aStalk, George
942			_2ddc _cBK
999			_c18949 _d18949