000			00655nam a22002297a 4500
003			OSt
008			220501s2011 xx 000 0 eng d
020			_a9780070700994
082			_a658.8 _bZEI-S
100			_aZeithaml, Valarie A
245			_aServices marketing: _bintegrating customer focus across the firm / _cValarie A Zeithaml ... [et al.]
250			_a5th
260			_aNew Delhi : _bTMH, _c2011.
300			_axxvii, 763 p. ;
650			_aCustomer services
650			_aMarketing
650			_aService industries - Marketing
700			_aBitner, Mary Jo
700			_aGremler, Dwayne D.
700			_aPandit, Ajay
942			_2ddc _cBK
999			_c19267 _d19267