| 000 | 00640nam a22002057a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 008 | 230515b2009 |||||||| |||| 00| 0 eng d | ||
| 020 | _a9781422177808 | ||
| 082 |
_a658.4063 _bMAR-D |
||
| 100 | _aMartin, Roger L. | ||
| 245 |
_aThe Design of business : _bwhy design thinking is the next competitive advantage / _cRoger L. Martin |
||
| 260 |
_aBoston, Massachusetts : _bHarvard Business Press, _c2009. |
||
| 300 | _axiii, 190 p. ; | ||
| 650 | _aCreative ability in business | ||
| 650 | _aCreative thinking | ||
| 650 | _aLateral thinking | ||
| 650 | _aManagement | ||
| 650 | _aKnowledge management | ||
| 942 |
_2ddc _cBK _04 |
||
| 999 |
_c19512 _d19512 |
||