| 000 | 00587nam a22002177a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 008 | 230522b2021 |||||||| |||| 00| 0 eng d | ||
| 020 | _a9789390394937 | ||
| 082 |
_a659.1 _bMOR-A |
||
| 100 | _aMoriarty, Sandra | ||
| 245 |
_aAdvertising & IMC : _bprinciples & practice / _cSandra Moriarty...[et al.] |
||
| 250 | _a11th ed. | ||
| 260 |
_aNodia : _bPearson, _c2021. |
||
| 300 | _a664 p. ; | ||
| 650 | _aAdvertising | ||
| 650 | _aCommunication in marketing | ||
| 700 | _aMitchell, Nancy | ||
| 700 | _aWood, Charles | ||
| 700 | _aWells, William | ||
| 942 |
_2ddc _cBK _01 |
||
| 999 |
_c19600 _d19600 |
||