000 00616nam a22002051a 4500
008 220501s2011 xx 000 0 eng d
020 _a9788131731635
082 _a658.8
_bAND-B
100 _aAnderson, James C.
245 _aBusiness market management (B2B) :
_bunderstanding, creating and delivering value /
_cJames C. Anderson ... [et al.]
250 _a3rd ed.
260 _aNoida :
_bPearson,
_c2011.
300 _axxii, 470 p. ;
650 _aMarketing
650 _aIndustrial marketing
700 _aNarus, James A.
700 _aSeshadri, D.V.R.
700 _aNarayandas, Das
942 _2ddc
_cBK
_05
999 _c19661
_d19661