| 000 | 00616nam a22002051a 4500 | ||
|---|---|---|---|
| 008 | 220501s2011 xx 000 0 eng d | ||
| 020 | _a9788131731635 | ||
| 082 |
_a658.8 _bAND-B |
||
| 100 | _aAnderson, James C. | ||
| 245 |
_aBusiness market management (B2B) : _bunderstanding, creating and delivering value / _cJames C. Anderson ... [et al.] |
||
| 250 | _a3rd ed. | ||
| 260 |
_aNoida : _bPearson, _c2011. |
||
| 300 | _axxii, 470 p. ; | ||
| 650 | _aMarketing | ||
| 650 | _aIndustrial marketing | ||
| 700 | _aNarus, James A. | ||
| 700 | _aSeshadri, D.V.R. | ||
| 700 | _aNarayandas, Das | ||
| 942 |
_2ddc _cBK _05 |
||
| 999 |
_c19661 _d19661 |
||