000			00519nam a22001817a 4500
003			OSt
008			231204b2008 |||||||| |||| 00| 0 eng d
020			_a9781422126011
082	0	0	_a658.8 _bLEV-M
100	1		_aLevitt, Theodore,
245	1	0	_aMarketing myopia / _cTheodore Levitt.
260			_aBoston, Mass. : _bHarvard Business Press, _c2008.
300			_av, 90 p. ;
500			_aOriginally published in Harvard Business Review, 2004.
650		0	_aMarketing.
650		0	_aCustomer relations.
942			_2ddc _cBK
999			_c19739 _d19739