000 00549nam a22001817a 4500
003 OSt
008 240226b2000 |||||||| |||| 00| 0 eng d
020 _a0471720348
082 _a658.8
_bGRO-S
100 _aGronroos, Christian
245 _aService management and marketing :
_ba customer relationship management approach /
_cChristian Gronroos.
250 _a2nd
260 _aChichester :
_bJohn Wiley & Sons, LTD ,
_c2000.
300 _ax, 394 p. ;
650 _aService industries-Marketing
650 _aCustomer services.
942 _2ddc
_cBK
999 _c20358
_d20358