| 000 | 00623nam a22002297a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 008 | 240515b2023 |||||||| |||| 00| 0 eng d | ||
| 020 | _a9789357055215 | ||
| 082 |
_a658.8 _bKOT-P |
||
| 100 | _aKotler, Philip | ||
| 245 |
_aPrinciples of marketing / _cPhilip Kotler...[et al.] |
||
| 250 | _a19th | ||
| 260 |
_aNoida : _bPearson, _c2023. |
||
| 300 | _axxiv, 736 p. ; | ||
| 650 | _aMarketing-Management | ||
| 650 | _aCustomer relations-Management | ||
| 650 | _a Marketing | ||
| 700 | _aArmstrong, Gary | ||
| 700 | _aBalasubramanian, Sridhar | ||
| 700 | _aAgnihotri, Prafulla | ||
| 942 |
_2ddc _cBK _013 |
||
| 999 |
_c20513 _d20513 |
||