000 00679nam a22002171a 4500
008 220501s2010 xx 000 0 eng d
020 _a9780070682160
_c550.00
040 _aSOIL (School of Inspired Leadership)
082 _a658.8342
_bHAW-C
100 _aHawkins, Del I
245 _aConsumer behavior: building marketing strategy
_h[Text]
_cDel I Hawkins, David L Mothersbaught and Amit Mookerjee
250 _a11th
260 _aNew Delhi
_bTMH
_c2010
300 _axxix, 866p.+CD
650 _aConsumer behavior
650 _aMarket surveys - United States
650 _aMarketing
700 _aMothersbaugh, David L
700 _aMookerjee, Amit
942 _2ddc
_cBK
999 _c3097
_d3097