000 00674nam a22002051a 4500
008 220501s2002 xx 000 0 eng d
020 _a9780060517120
_c668.00
040 _aSOIL (School of Inspired Leadership)
082 _a658.8
_bMOO-C
100 _aMoore, Geoffrey A.
245 _aCrossing the chasm: marketing and selling disruptive products to mainstream customers
_h[Text]
_cgeoffrey A. Moore
250 _arev. ed
260 _bCollins Business
_c2002
300 _axxi, 227p.
650 _aGeneral Books
650 _aHigh techonolgy - Marketing
650 _aSelling - High technology
650 _aTechnological immovations - Marketing
942 _2ddc
_cBK
999 _c3581
_d3581