BRAND MANAGEMENT: HOW EMPLOYEES MAKE OR BREAK BRANDS
BUCKINGHAM, P IAN
BRAND MANAGEMENT: HOW EMPLOYEES MAKE OR BREAK BRANDS [Text] - PALGRAVE MCMILLAN 2008 - 147
9780230573062 2108.00
Brand name products
Employee motivation
Interpersonal communication
Marketing
Organizational commitment
658.827 / BUC-B
BRAND MANAGEMENT: HOW EMPLOYEES MAKE OR BREAK BRANDS [Text] - PALGRAVE MCMILLAN 2008 - 147
9780230573062 2108.00
Brand name products
Employee motivation
Interpersonal communication
Marketing
Organizational commitment
658.827 / BUC-B