BRAND MANAGEMENT: HOW EMPLOYEES MAKE OR BREAK BRANDS [Text]

By: BUCKINGHAM, P IANMaterial type: TextTextPublication details: PALGRAVE MCMILLAN 2008Description: 147ISBN: 9780230573062Subject(s): Brand name products | Employee motivation | Interpersonal communication | Marketing | Organizational commitmentDDC classification: 658.827
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Item type Current library Call number Status Date due Barcode
Books Books SOIL Library
658.827 BUC-B (Browse shelf(Opens below)) Available S002460

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