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CRM handbook: a business guide to customer relationship management

Dyche, Jill

CRM handbook: a business guide to customer relationship management [Text] Jill Dychc - Noida Pearson 2012 - 331p.

ISBN: 9788177587623 510.00

Subjects--Topical Terms:
Customer relations - Management
Marketing

Dewey Class. No.: 658.812 / DYC-C

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CRM handbook: a business guide to customer relationship management