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Strategic marketing problems: cases and comments

Kerin, Roger A.

Strategic marketing problems: cases and comments Roger A. Kerin and Robert A. Peterson - 12th - Noida Pearson 2011

ISBN: 9788131755310

Subjects--Topical Terms:
Marketing - Decision making
Marketing
Marketing Managment

Dewey Class. No.: 658.8 / KER-S

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Strategic marketing problems: cases and comments