Grow the core : how to focus on your core business for brand success /
Taylor, David, 1964-
Grow the core : how to focus on your core business for brand success / David Taylor. - xvi, 237 pages :
Includes bibliographical references (pages [223]-225) and index.
9781118484715 (hbk)
Brand name products--Management.
Product management.
Strategic planning.
Branding (Marketing)
658.827 / TAY-G
Grow the core : how to focus on your core business for brand success / David Taylor. - xvi, 237 pages :
Includes bibliographical references (pages [223]-225) and index.
9781118484715 (hbk)
Brand name products--Management.
Product management.
Strategic planning.
Branding (Marketing)
658.827 / TAY-G