Principles of marketing /
Kotler, Philip
Principles of marketing / Philip Kotler ; Gary Armstrong and Prafulla Y. Agnihotri - 17th ed. - Noida : Pearson, 2018. - xxii, 701 p. ;
9789352865611
Marketing
Marketing-Management
Customer relations-Management
658.8 / KOT-P
Principles of marketing / Philip Kotler ; Gary Armstrong and Prafulla Y. Agnihotri - 17th ed. - Noida : Pearson, 2018. - xxii, 701 p. ;
9789352865611
Marketing
Marketing-Management
Customer relations-Management
658.8 / KOT-P