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Marketing issues in SMEs : cases from india /

Pandey, Neeraj

Marketing issues in SMEs : cases from india / Neeraj Pandey and Gaganpreet Singh - Noida : Pearson, 2013. - 144 p. ;

ISBN: 9788131785058

Subjects--Topical Terms:
Marketing Case studies
Small business Marketing
Small and medium enterprises Marketing
Marketing management
Industrial marketing

Dewey Class. No.: 658.802 / PAN-M

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Marketing issues in SMEs : cases from india /