Marketing of services: text and cases (Record no. 10752)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00539nam a22001811a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220501s2011 xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788191064292 |
| -- | 445.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SOIL (School of Inspired Leadership) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | GUP-M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Gupta, S.L. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing of services: text and cases |
| Statement of responsibility, etc | Prof. (Dr.) S. L. Gupta |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | IBH |
| Date of publication, distribution, etc | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent / Pages | xxiv, 398p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Customer services |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Service industries - Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| 245 ## - TITLE STATEMENT | |
| -- | [Text] |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Bill Date | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Disposed | Not For Loan | SOIL Library | SOIL Library | Complimentary Doc | 09/06/2012 | 445.00 | 658.8 GUP-M | GC0018 | 01/07/2022 | 09/06/2012 | Books | IBH |