Digital marketing analytics : (Record no. 19611)

MARC details
000 -LEADER
fixed length control field 00706nam a22002417a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230522b2019 |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789353430191
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.87
Item number HEM-D
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hemann, Chuck
245 ## - TITLE STATEMENT
Title Digital marketing analytics :
Remainder of title making sense of consumer data in a digital world /
Statement of responsibility, etc Chuck Hemann and Ken Burbary
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Noida :
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc 2019.
300 ## - PHYSICAL DESCRIPTION
Extent / Pages xviii, 252 p. ;
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing-Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Digital media
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research-Data processing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Data mining
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Burbary, Ken
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme
942 ## - ADDED ENTRY ELEMENTS (KOHA)
-- 4
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Currency Cost, normal purchase price Full call number Barcode Date last seen Copy number Bill Date Koha item type Bill Number Total Checkouts Date last borrowed
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D1 004046 22/05/2023 1 18/04/2023 Reference Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D2 004047 02/07/2024 2 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D3 004048 22/05/2023 3 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D4 004049 07/09/2024 4 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D5 004050 22/05/2023 5 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D6 004051 22/05/2023 6 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D7 004052 23/10/2024 7 18/04/2023 Books VEDI/23-24/04/12 1 31/08/2024
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D8 004053 22/05/2023 8 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D9 004054 22/05/2023 9 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D10 004055 22/05/2023 10 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D11 004056 22/05/2023 11 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D12 004057 22/05/2023 12 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D13 004058 26/09/2024 13 18/04/2023 Books VEDI/23-24/04/12 2 31/08/2024
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D14 004059 22/05/2023 14 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D15 004060 22/05/2023 15 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D16 004061 20/07/2024 16 18/04/2023 Books VEDI/23-24/04/12 1 17/07/2024
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D17 004062 22/05/2023 17 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D18 004063 22/05/2023 18 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D19 004064 22/05/2023 19 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D20 004065 22/05/2023 20 18/04/2023 Books VEDI/23-24/04/12    
          SOBD Library SOBD Library 22/05/2023 Vedi Books INR 470.00 658.87 HEM-D21 004066 22/05/2023 21 18/04/2023 Books VEDI/23-24/04/12    
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