Digital marketing analytics : (Record no. 19611)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00706nam a22002417a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230522b2019 |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789353430191 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.87 |
| Item number | HEM-D |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hemann, Chuck |
| 245 ## - TITLE STATEMENT | |
| Title | Digital marketing analytics : |
| Remainder of title | making sense of consumer data in a digital world / |
| Statement of responsibility, etc | Chuck Hemann and Ken Burbary |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Noida : |
| Name of publisher, distributor, etc | Pearson, |
| Date of publication, distribution, etc | 2019. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent / Pages | xviii, 252 p. ; |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing-Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Social media |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Digital media |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research-Data processing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Data mining |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Burbary, Ken |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| -- | 4 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Bill Date | Koha item type | Bill Number | Total Checkouts | Date last borrowed |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D1 | 004046 | 22/05/2023 | 1 | 18/04/2023 | Reference Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D2 | 004047 | 02/07/2024 | 2 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D3 | 004048 | 22/05/2023 | 3 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D4 | 004049 | 07/09/2024 | 4 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D5 | 004050 | 22/05/2023 | 5 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D6 | 004051 | 22/05/2023 | 6 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D7 | 004052 | 23/10/2024 | 7 | 18/04/2023 | Books | VEDI/23-24/04/12 | 1 | 31/08/2024 | |||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D8 | 004053 | 22/05/2023 | 8 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D9 | 004054 | 22/05/2023 | 9 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D10 | 004055 | 22/05/2023 | 10 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D11 | 004056 | 22/05/2023 | 11 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D12 | 004057 | 22/05/2023 | 12 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D13 | 004058 | 26/09/2024 | 13 | 18/04/2023 | Books | VEDI/23-24/04/12 | 2 | 31/08/2024 | |||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D14 | 004059 | 22/05/2023 | 14 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D15 | 004060 | 22/05/2023 | 15 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D16 | 004061 | 20/07/2024 | 16 | 18/04/2023 | Books | VEDI/23-24/04/12 | 1 | 17/07/2024 | |||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D17 | 004062 | 22/05/2023 | 17 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D18 | 004063 | 22/05/2023 | 18 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D19 | 004064 | 22/05/2023 | 19 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D20 | 004065 | 22/05/2023 | 20 | 18/04/2023 | Books | VEDI/23-24/04/12 | |||||||
| SOBD Library | SOBD Library | 22/05/2023 | Vedi Books | INR | 470.00 | 658.87 HEM-D21 | 004066 | 22/05/2023 | 21 | 18/04/2023 | Books | VEDI/23-24/04/12 |