Crossing the chasm: marketing and selling disruptive products to mainstream customers (Record no. 3581)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00674nam a22002051a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220501s2002 xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780060517120 |
| -- | 668.00 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | SOIL (School of Inspired Leadership) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MOO-C |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Moore, Geoffrey A. |
| 245 ## - TITLE STATEMENT | |
| Title | Crossing the chasm: marketing and selling disruptive products to mainstream customers |
| Statement of responsibility, etc | geoffrey A. Moore |
| 250 ## - EDITION STATEMENT | |
| Edition statement | rev. ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Collins Business |
| Date of publication, distribution, etc | 2002 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent / Pages | xxi, 227p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | General Books |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | High techonolgy - Marketing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Selling - High technology |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Technological immovations - Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| 245 ## - TITLE STATEMENT | |
| -- | [Text] |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Copy number | Bill Date | Koha item type | Public note | Total Checkouts |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Withdrawn | Missing | SOIL Library | SOIL Library | 19/11/2012 | 668.00 | 658.8 MOO-C | S002998 | 01/07/2022 | 1 | 19/11/2012 | Books | Missing from Mr. Anil Sharma, Roll No. 2016BLP003 | ||||
| SOIL Library | SOIL Library | 19/11/2012 | 668.00 | 658.8 MOO-C | S002999 | 20/01/2025 | 2 | 19/11/2012 | Books |